POWERADE Commercial- AICE Media Studies


This is my group and I's first project, and I think it turned out pretty good. There are some things we can improve on and we will in future projects. Enjoy this commercial on Powerade and quench your thirst!

Comments

Post a Comment

Popular posts from this blog

Production Blog Editing Software CapCut FT

Image
In the past, my group and I have always used Cap Cut as our main source of editing. When it came time to start editing, we knew we were going to use Cap Cut . There had been a problem when we first started, however, as I've mentioned in past blogs . The US was going to ban Cap Cut , and they did. Use of Cap Cut in America was banned for around a week which frightened my group. Luckily, we still had not begun editing, so this was not a stopping point. My group and I just chose to use Cap Cut because it is the easiest and most diverse software there is for free . For one, the software's import and export features made it super easy to put in the clips and audio we needed. For the clips, all we had to do was drag the files from our File Explorer into the app. The clips were then put into CapCuts “library ”, And we're made easy to browse through. The same process happened with the audio. We would import it using MP3 from whatever website we found the copyright free a...
Read more

CCR Commercial

  Creative Critical Reflection   How does your product use or challenge conventions AND how does it represent social groups or issues?   T he product which I used, Powerade, followed most of the traditional conventions of its past commercials, but also made sure to challenge some of them. The norm for the conventions for a sports drink commercial like P owerade would be fast jump cuts, inspirational music, quick paced movements, and sweating. While my group and I’s commercial does follow most  of the conventions, it also challenges some and goes against the grain of normal conventions of a sports drink commercial . The commercial did not include inspirational music, instead it used pop music from popular artist Bon Jovi ; it also did not put emphasis on the color of the Powerade drink like other commerc ials do .   My commercial did use jump cuts, an d sweating, and showed athletic movements, which did follow th e norm for the conventions , making...
Read more